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charset="utf-8" Content-Transfer-Encoding: quoted-printable Email from Macy's Inc. Get the insights you need for peak season! =E2=80=8A= seller newsletter september| 2025 Operational Updates =E2=80=8A Macy's MSh= ip MShip Rate Card Update: Peak Season Surcharges The MShip rate card has b= een updated to reflect Peak Season Surcharges for packages shipped between = November 2, 2025, and January 17, 2026. These fees align with UPS=E2=80=99s= seasonal rates under Macy=E2=80=99s exclusive negotiated agreements. View = the updated MShip Rate Card Extended Return Window & Holiday Badging Key ho= liday timelines are now live: Extended Return Window Opens: October 6 Holid= ay Badging Launches: December 12 These features help drive confidence and c= onversion during peak season =E2=80=94 be sure your listings are ready! =E2= =80=8A Performance Insights & Optimization =E2=80=8A Maintain a Strong, Pro= ductive Assortment We=E2=80=99re now two months into Q2 =E2=80=94 the perfe= ct time to evaluate your assortment and identify items that may be at risk = for SKU rationalization. Within Seller Success Center, visit Performance > = Category Performance Dashboard to view columns labeled =E2=80=9CNo Lifetime= Sales=E2=80=9D and =E2=80=9CNo Recent Sales.=E2=80=9D Products live 45=E2= =80=9389 days with no lifetime sales =3D Warning Products live 90+ days wit= h no sales =3D At Risk Use this data to stay proactive and improve producti= vity: Ensure competitive pricing across channels Opt into Macy=E2=80=99s pr= omotions (Mirakl Operator Campaigns) to boost visibility Optimize product p= ages with strong imagery, titles, and copy Address high-return or low-rated= items Invest in Macy=E2=80=99s Media Network to amplify exposure Maintain = strong fulfillment performance =E2=80=94 60% of orders delivered within 5 d= ays, 85% within 7 days Keep inventory levels healthy (=E2=89=A560% of size = run for better conversion) Helpful Resources: Fulfillment Help Guide =E2=80= =93 Click to Deliver FAQs: Macy's MShip Program ShipBob Partnership Guide: = Benefits & Onboarding Steps Visit Seller Success Center Turn Insights Into = Action With Our Listing Quality Data Scale your winners. Strengthen underpe= rformers. Grow faster. Use the insights available in your Listing Quality D= ata to guide smart, data-driven actions: =E2=AD=90 Star Items (Top Performe= rs) Opt into promotions to drive visibility Use Macy=E2=80=99s Media Networ= k (MMN) to scale discovery Maintain healthy stock to avoid missed sales Rep= licate success strategies across other listings =F0=9F=93=88 High Traffic, = Low Click-Throughs Join promotions to boost visibility Ensure competitive p= ricing Sharpen imagery, titles, and content Leverage Bazaarvoice syndicatio= n and review management =F0=9F=9B=92 Strong Clicks, Weak Conversions Improv= e size charts, images, and benefit-led copy Address low ratings Offer fast = fulfillment and maintain inventory =F0=9F=94=8D High Conversion, Low Traffi= c Invest in MMN for reach Join operator-led campaigns Verify attribution an= d optimize SEO-driven content =E2=9A=A0=EF=B8=8F High Return Rates Check si= ze, fit, and imagery accuracy Review 1=E2=80=932=E2=AD=90 feedback and adju= st accordingly Remove persistent problem items =E2=80=8A Seller Webinar Res= ources =E2=80=8A In Case You Missed It! Unlocking Holiday Success Webinar R= ecap If you missed our Unlocking Holiday Success webinar, you can now acces= s all resources below to help you prep for peak season: =F0=9F=93=91 Presen= tation (PDF) =E2=9D=93 Review the Q&A =E2=96=B6=EF=B8=8F Replay the Webinar= =E2=80=8A Promotions 101 Webinar Recap Thank you to everyone who joined us= for this week=E2=80=99s Promotions 101 webinar! Explore the session record= ing, presentation deck, and full Q&A so you can learn how to set up, optimi= ze, and get the most out of your promotions. =E2=80=8A =F0=9F=93=91 Present= ation (PDF) =E2=9D=93 Review the Q&A =E2=96=B6=EF=B8=8F Replay the Webinar = =E2=80=8A Seller Success Center Webinar Recap For those who couldn=E2=80=99= t attend our Seller Success Center webinar, we=E2=80=99ve pulled together t= he key resources and answers from the session. Use these materials to get f= amiliar with Seller Success Center and continue exploring its features at y= our own pace: =E2=96=B6=EF=B8=8F Replay the Webinar =F0=9F=93=91 Presentati= on (PDF) =E2=9D=93 Review the Q&A Visit Seller Success Center =E2=80=8A Acc= essing Seller Success Center =E2=80=8A Need Help Accessing Seller Success C= enter? Seller Success Center access begins with the primary contact listed = in Mirakl under Contact Details. The email listed there receives the initia= l SSC invitation and becomes the SSC account admin. That admin can then add= additional users. For more information about User Management in SSC, visit= our SSC FAQs. =EF=BB=BFIf you are the primary contact and did not receive = an invitation, please submit a ticket in the Seller Help Center under Accou= nt Settings > Seller Success Center, and we=E2=80=99ll make sure it=E2=80= =99s sent to you. =E2=80=8A Spotlight on Promotions =E2=80=8A Upcoming Prom= otions & Important Reminders Boost your business! Everything you need to kn= ow about upcoming promotions is just a click away in our Upcoming Promotion= s article in the Seller Help Center! We know how important it is to stay ah= ead of key campaign dates =E2=80=94 that=E2=80=99s why this article is upda= ted monthly with the latest sale details and opt-in deadlines to help you p= lan ahead and maximize visibility. Bookmark the article to stay informed ab= out new promotional opportunities! View Our Upcoming Promotions Get a Head = Start on Holiday Promotions The holidays will be here before you know it=E2= =80=94start planning, prepping, and setting your promotional goals now to g= et ahead of the busy season. Define your objectives early, map out key offe= rs, and be ready to opt in when promotions open. If you need guidance, you = can leverage resources in the Seller Help Center to help you build a strate= gy that drives results. Sign Up Early for Maximum Exposure Opt into promoti= ons at least 3=E2=80=934 weeks before the due date to maximize your chances= of being featured in site experiences, email marketing, mobile pushes, and= other promotional opportunities. Waiting until two days before the due dat= e should be the exception, not the rule. Early sign-ups give our team the t= ime needed to test, integrate, and position your promotion for maximum visi= bility. Promotion Enhancement: Inventory No Longer a Barrier Good news=E2= =80=94promotions will now go live as long as you have inventory available a= fter approval, even if you were out of stock at the time of setup. To make = the most of this improvement, set up your promotions well before the due da= te. Early setup gives us more time to test and submit for marketing opportu= nities, helping you boost brand awareness and drive sales. Need Help Gettin= g Started? Check out these quick guides to walk you through the opt-in proc= ess: =E2=80=A2 How To Opt Into Monthly Mirakl Promotions =E2=80=A2 How To O= pt Into Macy=E2=80=99s Mirakl Operator Campaign Promotions =E2=80=A2 How To= Opt Into Macy=E2=80=99s Monthly Value Ad Promotions Thank you for your o= ngoing dedication and partnership, The Macy=E2=80=99s Marketplace Team =E2= =80=8A =E2=80=8A 101 NW 32nd Street =E2=80=A2 www.macys.com Macy's I= nc. | 151 West 34th Street | New York, NY 10001 US Unsubscribe | Update Pro= file | Constant Contact Data Notice ------=_Part_324533579_1127060922.1761337500455 Content-Type: text/html; charset="utf-8" Content-Transfer-Encoding: quoted-printable Email from Macy's Inc.
Get the insights you need for peak season!=
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= =E2=80=8A
=
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=

seller newsletter

september| 2025

Operational Updat= es
<= /tr>
=E2=80=8A<= /div> <= /tr>

Macy's MShip

3D""
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MShip Rate Card Update: Peak Season Surcharges


The MShip rate card has been updated to reflect Pea= k Season Surcharges for packages shipped between November 2, 2025, and January 17, 2026.

These fees ali= gn with UPS=E2=80=99s seasonal rates under Macy=E2=80=99s exclusive negotia= ted agreements.
View the updated MShip Rate Card
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<= td class=3D"column column--1 scale stack" style=3D"width: 100%;" align=3D"c= enter" valign=3D"top">

Extended Return Window & Holiday Badging


Key holiday time= lines are now live:

  • Extended Return Window Opens: Octobe= r 6
  • Holiday Badging Launches: December 1= 2


These features help drive confidence and conversion= during peak season =E2=80=94 be sure your listings are ready!
=
=E2=80=8A

Performance Insights & Optimization

=
=E2=80=8A

Maintain a Strong, Productive Assortment


We=E2=80=99re now two months into Q2 =E2=80=94 the = perfect time to evaluate your assortment= and identify items that may be at risk for SKU rationalization.


Within Seller Su= ccess Center, visit Performance <= /span>> Category Performance Dashboar= d to view columns labeled = =E2=80=9CNo Lifetime Sales=E2=80=9D and =E2=80=9CNo Recent Sales.=E2=80= =9D

  • Products live 45=E2=80=9389 days with no lifetime sales =3D Warning
  • Products live 90+ days with n= o sales =3D At Risk


Use this data to stay proactive and improve product= ivity:

  • Ensure competitive pricing ac= ross channels
  • Opt into Macy=E2=80=99s promotions (Mirakl Operator Campaigns) to boost visibility
  • Optimize product pages with strong i= magery, titles, and copy
  • Address high-return or low-rated items
  • Invest in Macy=E2=80=99s Media Netwo= rk to amplify exposure
  • Maintain strong fulfillment performa= nce =E2=80=94 60% of orders delivered within 5 days, 85% within 7 da= ys
  • Keep inventory levels healthy (=E2=89=A560% of size run for better conversion)


Helpful Resource= s:
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<= td class=3D"column column--1 scale stack" style=3D"width: 100%;" align=3D"c= enter" valign=3D"top">

Turn Insights Into Action With Our Listing Quality= Data


Scale your winne= rs. Strengthen underperformers. Grow faster.


Use the insights available in your Listing Quality = Data to guide smart, data-driven actions:


=E2=AD=90 Star I= tems (Top Performers)

  • Opt into promotions to drive visibility
  • Use Macy=E2=80=99s Media Network (MMN) to scale discovery
  • Maintain healthy stock to avoid missed sales
  • Replicate success strategies across other listings


📈 High T= raffic, Low Click-Throughs

  • Join promotions to boost visibility
  • Ensure competitive pricing
  • Sharpen imagery, titles, and content
  • Leverage Bazaarvoice syndication and review management


🛒 Strong= Clicks, Weak Conversions

  • Improve size charts, images, and benefit-led copy
  • Address low ratings
  • Offer fast fulfillment and maintain inventory


🔍 High C= onversion, Low Traffic

  • Invest in MMN for reach
  • Join operator-led campaigns
  • Verify attribution and optimize SEO-driven content


=E2=9A=A0=EF=B8=8F

  • Check size, fit, and imagery accuracy
  • Review 1=E2=80=932=E2=AD=90 feedback and adjust accordingly
  • Remove persistent problem items
    		•
    =
    =E2=80=8A

    Seller Webinar Resources
    =E2=80=8A

    In Case= You Missed It!

    3D""


    If you missed our Unlocking Holiday Success webinar= , you can now access all resources below to help you prep for peak season:<= /p>

    =
    =
    📑 Presentation (PDF)
    =E2=9D=93 Review the Q&A
    =
    =E2=96=B6=EF=B8=8F Replay the Webinar
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    =E2=80=8A
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    Promotions 101 Webinar Recap

    Th= ank you to everyone who joined us for this week=E2=80=99s Promotions 101 we= binar! Explore the session recording, presentation deck, and full Q&A s= o you can learn how to set up, optimize, and get the most out of your promo= tions.
    =E2=80=8A
    =
    📑 Presentat= ion (PDF)
    =E2=9D=93 Review = the Q&A
    =E2=96=B6=EF=B8=8F Replay the Webinar
    =
    3D""
    <= td class=3D"column column--1 scale stack" style=3D"width: 100%;" align=3D"c= enter" valign=3D"top">
    =E2=80=8A


    For those who couldn=E2=80=99t attend our Seller Su= ccess Center webinar, we=E2=80=99ve pulled together the key resources and a= nswers from the session. Use these materials to get familiar with Seller Su= ccess Center and continue exploring its features at your own pace:

    =
    =E2=96=B6=EF=B8=8F Replay the Webinar
    📑 Presentation (PDF)
    <= /td>
    =E2=9D=93 Review the Q&A=
    Visit Sel= ler Success Center
    <= /tr> =
    =E2=80=8A

    <= span style=3D"font-size: 36px; font-family: Open Sans, sans-serif;">Accessi= ng Seller Success Center
    =E2=80=8A

    Need Help Accessing Seller Su= ccess Center?
    =

    Seller Success Center access begins with the primary contact listed in Mirakl under Contact Det= ails.

    • The email listed there receives = the initial SSC invitation and becomes the SSC account admin.
    • That admin can then add additional users.
    • For more information about User = Management in SSC, visit our SSC FAQs.
    • =EF=BB=BFIf = you are the primary contact and did not receive an invitation, please submi= t a ticket in the Seller Help Center= under Account Settings > Sel= ler Success Center, and we=E2=80=99ll make sure it=E2=80=99s sent to you.
    =
    =E2=80=8A
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    Spotlight on Promotions
    =E2=80=8A

    Upcoming Promotions & Important Reminders=

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    Boost your business!


    Everything you need to know about upcoming promotio= ns is just a click away in our Upcoming= Promotions article in the Seller Help Center!


    We know how important it is to stay ahead of key ca= mpaign dates =E2=80=94 that=E2=80=99s why this article is updated monthly w= ith the latest sale details and opt-in deadlines to help you plan ahead and= maximize visibility. Bookmark the article to stay informed about new promo= tional opportunities!
    View Our Upc= oming Promotions
    =
    3D""

    Get a Head Start on Holiday Promotions


    The holidays will be here before you know it=E2=80= =94start planning, prepping, and setting= your promotional goals now to get ahead of the busy season. Define = your objectives early, map out key offers, and be ready to opt in when prom= otions open. If you need guidance, you canSeller Help Center to help you build a s= trategy that drives results.
    <= /tr>
    3D=

    Sign Up Early for Maximum Exposure


    Opt into promoti= ons at least = 3=E2=80=934 weeks before the due = date to maximize your chances of being featured in site experiences,mobile pushes= , and other promotional opportunities. Waiting until two days before= the due date should be the exception, = not the rule. Early sign-ups give our team the time needed to test, and position your pr= omotion for maximum visibility.
    <= /tr>
    3D=

    Promotion Enhancement: Inventory No Longer a Barrier


    Good news= =E2=80=94promotions will now go live as long as you have inventory available after approval, even if you wer= e out of stock at the time of setup. To make the most of this improvement,<= span style=3D"font-weight: bold;"> set up your promotions well before the d= ue date. Early setup gives us more time to test and submit for marketing opportunities, helping you boost brand awareness and drive sales.
    <= /tr>
    3D=

    Need Help Getting Started?


    Check out these quick guides to walk you through th= e opt-in process:


    =E2=80=A2=  How To= Opt Into Monthly Mirakl Promotions

    =E2=80=A2=  How To Opt Into Macy=E2=80=99s Mirakl Operator Ca= mpaign Promotions

    =E2=80=A2=  How To Opt Into Macy=E2=80=99s Monthly Value Ad Promo= tions

     

    Thank you for your ongoing dedication and partnersh= ip,


    The Macy=E2=80= =99s Marketplace Team
    =E2=80=8A
    3D""
    =E2=80=8A<= /div>

    101 NW 32nd Street=   =E2=80=A2  


    www.macys.com
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    3D"Facebook"  3D"Twitter"  = ;=3D"Instagram"
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    =

    Macy's Inc. | 151 West 34th Street |= New York, NY 10001 US

    U= pdate Profile | Constant Contact Data Notice

    =
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