Subject: Macy's 10/27-11/4 Friends & Family Event due 10/10
From: Macy's Marketplace <[email-masked]>
To: [email-masked]
Date: Wed, 8 Oct 2025 08:30:55 -0400 (EDT)

Email from Macy's Inc. Enroll ASAP!   Hello, We are reaching out to remind you to participate in our 10/27-11/4 Friends & Family which is due 10/10. As a reminder, an extra day was added to the event, and it now runs from 10/27-11/4. If you want to participate, all you have to do is fill out the form below! No additional setup is needed on your end if you choose to participate in our Macy's Value Add Coupon event. Additionally, please note, if you have already signed up for this event you do not need to fill out the form again. Our Value Add coupon events are the most effective events you can participate in as a seller. Marketplace sellers who participated in our last Friends & Family Value Add coupon saw a 68.3% GMV lift on average. Enroll in Friends & Family Event Here Range: 30% off clothing, handbags, shoes, accessories, jewelry, home, pets, & luggage 15% off beauty, vitamins/supplements, watches 10% off small appliances, rugs, furniture, mattresses, lighting, toys, electronics, outdoor furniture, home care, baby gear You may also choose to set up a promotion in Mirakl utilizing our dollar or percent off option if you don't want to use our coupon, but you won't be badged as part of the event You do not have to put items on sale to utilize Macy’s Value Add coupons. However, if you’d like a deeper discount you may set up a Mirakl promotion and participate in our Value Add Coupon as they will stack together. If you have a current Mirakl promotion running, the Value Add coupon will stack with it For any further questions about Value Add Coupons, please refer to the following article: How to Opt into Macy's Monthly Value Add Promotions As a reminder, these rules apply to ALL PROMOTIONS: Due to system limitations, we cannot make changes to your promotion once it’s been approved in Mirakl. If you no longer wish to offer this promotion after the due date has passed, you will need to remove your offer from site by setting inventory to '0'. Your pricing during the promotional event must represent the advertised discount relative to your previous ticket price (e.g., you cannot raise ticket in advance of sale). If you run a Mirakl promotion that overlaps with any portion of the time a Value Add Coupon runs, the promotions will stack. You may run a Mirakl promotion at any time you choose, but it is the seller's responsibility to keep track of any overlapping promotions they have set up. Macy's is not responsible for notifying the seller if the seller has set up overlapping promotions. Discount pricing will come off your ticket price, so if you have sale pricing submitted you should remove it if you don't want it to stack. You must follow our dates listed above. Items that aren't live with valid webids or are out of stock at the time the Mirakl promotion is setup will not pull into the promotion. Please note, your most recently approved promotion will be what shows on site. This means any overlapping, previously approved submissions will be overridden. Reminder you must always adhere to Macy’s Marketplace pricing policies. If you do not comply with these policies, you may be excluded from promotional opportunities in the future. The “regular” price for the item must be established for at least 14 days before the item is promoted. Thereafter, the item may be on sale for no more than 60-65% of the time it is offered on our MP. In other words, the item must be offered at the consistent regular price for 35-40% of the time. Note: by “regular” price, we mean your ticket price, even if your ticket price might be intended as a promotion (e.g. if you temporarily lower your ticket price). A promotion will not show on site unless you configure a Mirakl promotion or submit a promo template; to the customer (and in regards to our policies), your ticket price will always be viewed as the “regular” price. Example: You offer a blouse for $50.00 starting on January 1. You can only promote that blouse after January 15. Thereafter, you can promote it at various times, but you need to be off sale at the regular price for a reasonable time, consistent with the standard above. You may not increase a price in order to then offer it at a discount. That would be artificially increasing a price to show savings. Example: If you normally offer an item for $20, you cannot increase the regular price to $25 on the first day of an event (or shortly before) so that you can then offer it at 20% off. Promotions must be limited in time. Each promotional event must have an end date. After that end date, the item must return to the regular price. And outside the holiday period where we inform customers that we will remain on sale at various prices, you cannot have “back-to-back” sales, meaning that you cannot just go immediately from one event to another. You must go back to the regular price. Example: You participate in a Macy’s sale event with an end date of January 3. On January 4, the item needs to revert to the regular price. If you choose to have your regular price fluctuate (i.e., you change your regular price frequently), that is fine. However, in that case, you may not participate in promotions. The issue is you do not have a consistent, established price to promote off. Example: You vary the price of your product daily to react to pricing on other sites. That’s fine, but you can’t then promote that item because you don’t have a steady regular price.  Thanks, Macy’s Seller Success Team   Macy's Inc. | 151 West 34th Street | New York, NY 10001 US Unsubscribe | Update Profile | Constant Contact Data Notice