Subject: Macy's Marketplace Seller Newsletter: Don't Miss These Key Updates
From: Macy's Marketplace <[email-masked]>
To: [email-masked]
Date: Fri, 8 Aug 2025 19:03:46 -0400 (EDT)

Email from Macy's Inc. What’s new, what’s next, and what you don’t want to miss.   seller newsletter july | 2025 Upcoming Webinar   You're Invited: Seller Success Center Live Walkthrough Seller Success Center Live Webinar: August 26 at 12PM EST / 9AM PST Join us for a 60-minute walk-through of the Seller Success Center (SSC) — our new platform to help you manage and grow your Macy’s Marketplace business. Since launch, we’ve made major enhancements to tools and features, and we’ll be showcasing them live. What to Expect: Overview of the Seller Success Center platform Demo of new tools and enhancements Tips for optimizing your business Live Q&A with our team How to Join: No registration is needed. On August 26 at 12 PM EST, simply click the link below to join the session via Microsoft Teams: Click this link on Aug 26th to join the webinar! Planning on joining the webinar?   LOCATION Click the meeting link above on 8/26 to join the session   DATE AND TIME 08/26/25 12:00pm - 08/26/25 1:00pm US/Eastern   Let us know if you plan to join and we'll send you a reminder. I'll Be There! Maybe I Can't Make It Have a question about the Seller Success Center? Share it with us ahead of the August 26 webinar, and we’ll do our best to answer it live! Submit Your Question   The Holiday Season Is Just Around the Corner!   Get New Brands & Categories Approved Before the Holidays Submit your requests now to ensure your items are live in time for peak season! If you have new brands or categories you’d like the Business Development team to consider unlocking, please send your proposed item list and any required LOA documents to your Business Development contact for review. Submitting requests now will help ensure your products are approved and live ahead of the busy holiday season. Please download the template below, then share your completed template with your Business Development contact: Click here to access the template   What's New in the Seller Success Center   Optimize Your Assortment Introducing the New Listing Quality Tool The Listing Quality Tool is your new go-to resource for optimizing product performance on Macy’s Marketplace. Now live in the Seller Success Center (SSC), this powerful module gives you direct access to Macy’s data and insights—helping you take targeted action to improve visibility, boost conversions, and strengthen your assortment.  From search to sale to post-purchase feedback, the tool reveals where your listings are thriving—and where there’s room to improve. Whether you're troubleshooting low conversion, addressing high return rates, or staying ahead of Macy’s ongoing curation efforts, this tool puts actionable insights right at your fingertips.  This is just the beginning—enhancements will be rolling out every two weeks. But here’s a look at what’s already available.  💡 Use the tool to uncover key opportunities, like:  Products getting strong traffic—but not getting clicks  High-performing listings that aren’t being seen  PDPs that attract clicks but lose customers before checkout  Listings that fall short of Macy’s content standards  Products triggering negative reviews or poor post-purchase experiences  Items with unusually high return rates—flagging deeper issues  Listings at risk of removal due to curation or SKU optimization  Early visibility into trends and customer demand on Macy’s  Turn insights into action—and make every listing work harder for you.  🚀 What’s Live Now  Category Performance View  View all your live items with filters tailored to your categories. Quickly spot top and bottom performers.    (Note: Buy Box items currently excluded)  📤 Data Export   Export your full dataset to analyze listings in greater detail. Much more information is available in the download than what’s visible in-app.  🔍 Search by Product   Find and analyze performance for any specific item in your catalog.  📈 Available KPIs   Track critical performance metrics like:  Add to Bag Rate, Return Rate (financial return rate coming soon), Unit conversion, Impressions, Clicks, Click through Rate, Ratings & Reviews, Content Health Score, GMV $/Units, Lifetime $/Units  ️ ️ 🛍️ Product Detail Pages Click into any individual PDP to access:  Detailed metrics, including content health and performance  A direct link to view the live listing on Macys.com  View detailed attributes of your product listings that contribute to your Product Content Health Score —giving you deeper insight into how your content aligns with Macy’s standards and where action is needed  Link to relevant content health best practices by category  Sellers can also download a PDF of the Product Detail page  🧭 Coming Soon Real-time category benchmarks for conversion  Lift/decline insights to track changes over time  Curation risk filters to identify SKUs at risk of removal due to poor performance  And much more on the way!  💬 Stay Connected Expect more guidance in the coming weeks and months on how to best use this data to grow your business. In the meantime: Have questions or need help? Submit a case via the Seller Help Center under: Account Settings > Seller Success Center  Want to share feedback? Use the built-in feedback tool directly in SSC—we’d love to hear from you!  Log into SSC and explore the new Listing Quality Tool today:   Visit the Seller Success Center   Spotlight on Promotions   Upcoming Promotions & Important Reminders Boost your business! Everything you need to know about upcoming promotions is just a click away in our Upcoming Promotions article in the Seller Help Center! We know how important it is to stay ahead of key campaign dates — that’s why this article is updated monthly with the latest sale details and opt-in deadlines to help you plan ahead and maximize visibility. Bookmark the article to stay informed about new promotional opportunities! View Our Upcoming Promotions Get a Head Start on Holiday Promotions The holidays will be here before you know it—start planning, prepping, and setting your promotional goals now to get ahead of the busy season. Define your objectives early, map out key offers, and be ready to opt in when promotions open. If you need guidance, you can leverage resources in the Seller Help Center to help you build a strategy that drives results. Sign Up Early for Maximum Exposure Opt into promotions at least 3–4 weeks before the due date to maximize your chances of being featured in site experiences, email marketing, mobile pushes, and other promotional opportunities. Waiting until two days before the due date should be the exception, not the rule. Early sign-ups give our team the time needed to test, integrate, and position your promotion for maximum visibility. Promotion Enhancement: Inventory No Longer a Barrier Good news—promotions will now go live as long as you have inventory available after approval, even if you were out of stock at the time of setup. To make the most of this improvement, set up your promotions well before the due date. Early setup gives us more time to test and submit for marketing opportunities, helping you boost brand awareness and drive sales. Need Help Getting Started? Check out these quick guides to walk you through the opt-in process: • How To Opt Into Monthly Mirakl Promotions • How To Opt Into Macy’s Mirakl Operator Campaign Promotions • How To Opt Into Macy’s Monthly Value Ad Promotions   Thank you for your ongoing dedication and partnership, The Macy’s Marketplace Team     101 NW 32nd Street  •   www.macys.com     Macy's Inc. | 151 West 34th Street | New York, NY 10001 US Unsubscribe | Update Profile | Constant Contact Data Notice