Subject: Why avoiding ad fatigue is a New Year’s resolution you can keep
From: QuickFrame <[email-masked]>
To: [email-masked]
Date: Thu, 4 Jan 2024 09:33:35 -0600 (CST)

Capturing and holding your audience's attention is a perpetual challenge, but it can feel especially pronounced at the start of a new year when consumers are still in recovery mode after the advertising blitz we like to call “the holiday season”. 

In other words, after months of seasonal holiday advertising, consumers are likely feeling something no marketer wants them to feel: ad fatigue, the phenomenon where overexposure of creative causes an audience to grow tired, or even annoyed, by your ad. 

Click below to head over to our blog and learn more about the ins and outs of ad fatigue (plus how to avoid it in the first place.)
How Did Brands Use Augmented Reality Last Year?

From fashion to finance, sports to hospitality — and even on yogurt packaging — augmented reality (AR) experiences have found their way into just about every industry. With a growing market, endless use cases, and an interested audience, 2024 is the year to keep an even closer eye on this tech. 

At the end of last year, we looked at the top ways brands are currently using augmented reality to connect with their audience, drive engagement, and catalyze growth. Click below to dive into our round up for inspiration on how you may want to integrate AR into your video marketing strategy this year.
Check Out More From Our Blog
Ad Creative We Couldn't Stop Thinking About in December
Establishing Shots #8: 
RC Walker
One Last Thing: The Next Gen of Performance TV Has Arrived

Now more than ever your company is relying on you to fuel growth. Our friends at MNTN know the pressure is going to be real in the new year. That’s why they’ve been hard at work, building a brand-new system that elevates peak TV performance. 

Meet Next Gen TV, a major software update allowing advertisers to maximize their revenue-driving potential. From performance optimizations and verified measurement to streamlined audience building, access to lower pricing, and more, they’ve made numerous improvements to the platform, all to make using it as intuitive as possible. Learn more about Next Gen TV here <http://em.quickframe.com/MjE0LVVWWC0zNzcAAAGQdBRzsAvDl_quE6matiljV-AGh_yNMoZ4s85LfjOc_3Df-hPYh6COYwx97sNMoNX_0_KMrwc=>.
Want to produce video content your audience will actually want to see? We’re so glad you asked. Connect with our team below and let us show you why fast and affordable ad creative isn’t too good to be true. It’s just how we do things.
QuickFrame, 823 Congress Avenue, #1827, Austin, TX, 78768
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