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Date: Sat, 14 Oct 2023 16:04:16 +0000 (UTC)
From: Klaviyo <newsletter@klaviyo.com>
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Message-ID: <RgjRwJVNSlCQ5CsygIm2sA@geopod-ismtpd-23>
Subject: Hey, your guide to maximizing the 9 email funnel stages
To: info@designerliving.com

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Plus, a live learning session with our Klaviyo experts
=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=C2=A0=E2=80=8C=
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=A0=E2=80=8C=C2=A0

[Klaviyo](https://www.klaviyo.com/)
ISSUE 112 x =C2=A0OCTOBER 2023
=C2=A0
https://www.klaviyo.com/blog/email-marketing-funnel

The 9 stages of an effective email marketing funnel

Convert strangers into loyal customers using email marketing magic. From ac=
quisition to advocacy, master the stages and build a devoted customer base.

[Read more](https://www.klaviyo.com/blog/email-marketing-funnel)

=C2=A0

=C2=A0
=C2=A0
Caden Lane uses flows and segmentation to grow Klaviyo revenue 157.3%
From diaper bags to celeb-designed nurseries, explore how Caden Lane uses K=
laviyo's automations to achieve substantial revenue growth. Follow their jo=
urney from humble beginnings to immense success. A must-read for those in t=
he apparel and accessories industry.
[Learn more](https://www.klaviyo.com/customers/case-studies/caden-lane-auto=
mation-revenue)
=C2=A0
Customer lifecycle marketing: Effective strategies to engage your customers
Lifecycle marketing is effective in transforming potential customers into d=
evoted advocates. In this guide, discover the key to connecting with your a=
udience at every stage of the journey.
[Learn how](https://www.klaviyo.com/blog/customer-lifecycle-marketing-ecomm=
erce)
=C2=A0	=C2=A0

=C2=A0

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LIVE LEARNING SESSION
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https://www.bigmarker.com/klaviyo-customer-education/Office-hours-Getting-s=
tarted-with-Klaviyo

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[Office hours with Klaviyo experts](https://www.bigmarker.com/klaviyo-custo=
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Get the support you need for your Klaviyo journey. Join us for a live sessi=
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[Register now](https://www.bigmarker.com/klaviyo-customer-education/Office-=
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                          ISSUE 112<span class=3D"em_mob_block"></span> x<s=
pan class=3D"em_mob_block"></span> &nbsp;OCTOBER 2023
                        </td>
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                          &nbsp;
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<img alt=3D"" border=3D"0" src=3D"https://d3k81ch9hvuctc.cloudfront.net/com=
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ay: block; max-width: 350px;" width=3D"350"></a>
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<table align=3D"center" bgcolor=3D"#232426" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" class=3D"em_wrapper" style=3D"width: 600px;" width=3D"600=
">
<tbody>
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<td align=3D"center" class=3D"em_defaultlink" style=3D"padding: 30px 25px 1=
5px 25px; font-family: 'Sohne', Helvetica, sans-serif; font-size: 34px; lin=
e-height: 41px; color: #ffffff;" valign=3D"top">
                  The 9 stages of an effective email marketing funnel
                </td>
</tr>
</tbody>
</table>
</td>
</tr>
<!--//Header - Headline only - h2 - Charcoal-->
<!--Main Content - Body Text Only - Charcoal-->
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dth=3D"100%">
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, Helvetica, sans-serif; font-size: 18px; line-height: 31px; color: #ffffff=
;font-weight: 300;" valign=3D"top">
                          Convert strangers into loyal customers using emai=
l marketing magic. From acquisition to advocacy, master the stages and buil=
d a devoted customer base.
                        </td>
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</td>
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600">
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<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" =
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<td align=3D"center" class=3D"em_defaultlink" height=3D"60" style=3D"font-f=
amily: 'Sohne', Helvetica, sans-serif; font-size:18px; font-weight: 600; pa=
dding: 0px 32px; color:#232426; height:60px;" valign=3D"middle">
<a style=3D"text-decoration: none;color: #232426; display: block;line-heigh=
t: 60px;" target=3D"_blank" href=3D"https://trk.klclick.com/ls/click?upn=3D=
Hk8VvghYB-2FajZgktAji9YG0UbfhYT868vw7Iocx6nD7JJu7mXnSL9kOzGm7opzqIVlSIewb7x=
JSic1e8z-2BcRqAgcimfzAsHYV9DXhALF4uzH8nK1WPyL-2BEmDVYgV9wDWAoOMD43gqjr9vme6=
KqswdVBrHYK0VkcS6vkV4vdplZx1dK4mFqdvbXlUQm9481CTWj661FTtdyzRQ6Kl9RYOo4kwB-2=
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7ncQwSccpDg1wbiomCjGfiqW1vF627LzJWLJLMOnACAWVtZr74eHBw-3D-3DDRbX_e-2BKRsQXO=
IM5PHfR8OeGTfyuUgvkJTOGMX6n-2BMttl46vXTbxyinUMgV8GhStHr5312b45iPZm3oBW1azJX=
FwLdB1l9-2Fk84JwdYMeot1UkOifGT34FE0GcGLdI9yUYaQ-2F-2Fc6joYhYbSRakS5EbyIo-2F=
u9CZoPKoFuzM5OcrY1PI4ZljajhCk-2FNs24iXo5UgBD9VMydaKOUADZZM9MHCkJBQxutalfS5v=
zxiSaSyJMFfD9oqZvyOp1aViDK5gNo2qspy0rtRyYnGyBOIyPZ6D5qAdnYRqNnuwesXiHKNcidJ=
Sva18uePqFsEtcTcFRWEhH-2BZ5Jev0i32Y6uveL5yyQhKuVsNVMjF1VtDGIor0qBIx6VGgeW40=
YxBZXdS7mcVnKnTtd-2BWhv1YuRRIbBLdzBzmrjaSlY0f1Ae4ThcIKAI-2B4UyA6MQHtKafBSoA=
g6TfU8l61ZzIhByQ9SIBrzONKOsnfg-3D-3D">Read more</a>
</td>
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</td>
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cellspacing=3D"0" class=3D"em_main_table" style=3D"width:600px;" width=3D"6=
00">
<tbody>
<tr>
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px; height:20px;">
                  &nbsp;
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ut:fixed;" width=3D"600">
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<td class=3D"em_side15" style=3D"width:57px;" width=3D"57">
                &nbsp;
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<td align=3D"center" valign=3D"top">
<table align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" wi=
dth=3D"100%">
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<td class=3D"em_h30" height=3D"40" style=3D"height:40px;">
                      &nbsp;
                    </td>
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: 'Sohne', Helvetica, Arial, sans-serif; font-size:28px; font-weight:400; l=
ine-height:33px; color: #ffffff; padding-bottom:20px;" valign=3D"top">
                      Caden Lane uses flows and segmentation to grow Klaviy=
o revenue 157.3%
                    </td>
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<tr>
<td align=3D"left" class=3D"em_defaultlink em_pbottom" style=3D"font-family=
: 'Sohne', Helvetica, Arial, sans-serif; font-size:18px; font-weight:300; l=
ine-height:29px; color: #ffffff; padding-bottom:15px;" valign=3D"top">
                      From diaper bags to celeb-designed nurseries, explore=
 how Caden Lane uses Klaviyo's automations to achieve substantial revenue g=
rowth. Follow their journey from humble beginnings to immense success. A mu=
st-read for those in the apparel and accessories industry.
                    </td>
</tr>
<tr>
<td align=3D"left" class=3D"em_defaultlink" style=3D"font-family: 'Sohne', =
Helvetica, Arial, sans-serif; font-size:18px; line-height:28px; color: #fff=
fff; font-weight:600; text-decoration:underline;" valign=3D"top">
<a style=3D"color: #ffffff; text-decoration:underline;" target=3D"_blank" h=
ref=3D"https://trk.klclick.com/ls/click?upn=3DHk8VvghYB-2FajZgktAji9YG0Ubfh=
YT868vw7Iocx6nD6Rr8RoCWtkx-2BE-2B349a2n2nhLYSra68QNXoQyWmE-2FckTQ94ZHOu6MOh=
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UADZZM9MHCkJBQxutalfS5vzxiSaSyJMFfD9oqZvyOp1aViDK5gNo2qspy0rtRyYnGyBOIyPZ6D=
5qAdvDMhF7xSrbieKfxwMpjykcvBT4GWm4EwZfSZtseVD46lnAmuSqqaRWrjSYQ8QJXGldsGJj8=
61uwFk-2FvRFkoaRHoqYm8jxaWiDZDRR0-2FwpGD6NrdHtlTD0Zi-2FQZHo5pBBHEXkv626c4lF=
y8iHdB1BgZGcwD1WPr1WhcVOVRlCopV1KEv606I-2Bf3PvLN-2B0wo0Ww-3D-3D">Learn more=
</a>
</td>
</tr>
<tr>
<td class=3D"em_h80" height=3D"78" style=3D"height:78px;">
                      &nbsp;
                    </td>
</tr>
<tr>
<td align=3D"left" class=3D"em_defaultlink em_pbottom" style=3D"font-family=
: 'Sohne', Helvetica, Arial, sans-serif; font-size:28px; font-weight:400; l=
ine-height:33px; color: #ffffff; padding-bottom:20px;" valign=3D"top">
                      Customer lifecycle marketing: Effective strategies to=
 engage your customers
                    </td>
</tr>
<tr>
<td align=3D"left" class=3D"em_defaultlink em_pbottom" style=3D"font-family=
: 'Sohne', Helvetica, Arial, sans-serif; font-size:18px; font-weight:300; l=
ine-height:29px; color: #ffffff; padding-bottom:15px;" valign=3D"top">
                      Lifecycle marketing is effective in transforming pote=
ntial customers into devoted advocates. In this guide, discover the key to =
connecting with your audience at every stage of the journey.
                    </td>
</tr>
<tr>
<td align=3D"left" class=3D"em_defaultlink" style=3D"font-family: 'Sohne', =
Helvetica, Arial, sans-serif; font-size:18px; line-height:28px; color: #fff=
fff; font-weight:600; text-decoration:underline;" valign=3D"top">
<a href=3D"https://trk.klclick.com/ls/click?upn=3DHk8VvghYB-2FajZgktAji9YG0=
UbfhYT868vw7Iocx6nD6hvMnQKdmIFwrlpIy-2F4-2FDo0EBuylMbRN29ZavEYAexEiyKCNg7ff=
8f-2B3bqKfIacf7npsKnLPLV3QbiU6hRZty-2Fw1-2F3anHrNjUoirDfKD-2FYZhBUishFht04M=
2aZ13q-2FE-2FywBMgd669-2BxJXuG3WkBPTS9UsuUl-2B6Fr-2Fm3PkNNRksxyCtaWk66d3nez=
y7wodOGS3UInjrNOfAffAkZRoskFBZeKth1JGd0Q0TZDuVEi6G-2Fkbq3JCki3lKMJY-2Ba6FIv=
X1XJA-2FvtXaMiCXlNm96Ll7N406Sem5Mt2oi1Dx3oc2Ja1U5zLpGfcxtlQ8rTiq7Tl4-3DR_2h=
_e-2BKRsQXOIM5PHfR8OeGTfyuUgvkJTOGMX6n-2BMttl46vXTbxyinUMgV8GhStHr5312b45iP=
Zm3oBW1azJXFwLdB1l9-2Fk84JwdYMeot1UkOifGT34FE0GcGLdI9yUYaQ-2F-2Fc6joYhYbSRa=
kS5EbyIo-2Fu9CZoPKoFuzM5OcrY1PI4ZljajhCk-2FNs24iXo5UgBD9VMydaKOUADZZM9MHCkJ=
BQxutalfS5vzxiSaSyJMFfD9oqZvyOp1aViDK5gNo2qspy0rtRyYnGyBOIyPZ6D5qAduV-2F1RX=
vYu6VYexpVVD1OlCQhmlMjSERtxC3jG4322mVj3p5RiZx-2F6oi6eTTDOaVlo9pa4LoLZktQ-2F=
VaY2-2BVIsHeOsV-2BR81Or6-2B3mNVZQSgSFBkM0vv7yTg6mfVd38Yciiizi-2BuNQ6rwH1tB7=
RUI4pVWVltHccopFPbBl9BA9SrdUS-2FE9Tp-2FyyImn8KIZn5sRg-3D-3D">Learn how</a>
</td>
</tr>
<tr>
<td class=3D"em_h30" height=3D"40" style=3D"height:40px;">
                      &nbsp;
                    </td>
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</tbody></table>
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<td class=3D"em_side15" style=3D"width:57px;" width=3D"57">
                &nbsp;
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<td align=3D"center" valign=3D"top">
<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" class=3D"em_main_table" style=3D"width:600px;" width=3D"6=
00">
<tbody>
<tr>
<td bgcolor=3D"#232426" height=3D"20" style=3D"font-size:1px; line-height:1=
px; height:20px;">
                  &nbsp;
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<table align=3D"center" bgcolor=3D"#232426" border=3D"0" cellpadding=3D"0" =
cellspacing=3D"0" class=3D"em_main_table1" style=3D"width:600px; table-layo=
ut:fixed;" width=3D"600">
<tbody><tr>
<td align=3D"center" class=3D"em_aside38" style=3D"padding: 0px 30px;" vali=
gn=3D"top">
<table align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" wi=
dth=3D"100%">
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<tr>
<td height=3D"26" style=3D"height: 26px; font-size: 1px; line-height: 1px;"=
>
                        &nbsp;
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, Helvetica, Arial, sans-serif; font-size: 16px; line-height:24px; color: #=
F9FD99;letter-spacing: 0.2em;" valign=3D"top">
                        LIVE LEARNING SESSION
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<tr>
<td height=3D"26" style=3D"height: 26px; font-size: 1px; line-height: 1px;"=
>
                        &nbsp;
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ass=3D"em_wrapper" style=3D"width: 600px;" width=3D"600">
<tbody>
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<td align=3D"center" class=3D"em_full_img" valign=3D"top"> <a style=3D"text=
-decoration: none;" target=3D"_blank" href=3D"https://trk.klclick.com/ls/cl=
ick?upn=3DHk8VvghYB-2FajZgktAji9YEliF0SJ0o-2FvGAzogDomyN4J-2FzcvxCy1hHKSzTD=
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spDNmU0LQVNlmM8ddZ1-2BWr1A4-2B6ApEQaDodjRw4YdhUsA0rChYRqQ-3D-3D">
<img alt=3D"" border=3D"0" src=3D"https://d3k81ch9hvuctc.cloudfront.net/com=
pany/TZXu9S/images/0d5447eb-e824-4e04-8d32-f0a73d0ccc64.png" style=3D"displ=
ay: block; max-width: 600px;" width=3D"600"></a>
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cellspacing=3D"0" class=3D"em_main_table" style=3D"width:600px;" width=3D"6=
00">
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<td align=3D"center" class=3D"em_defaultlink" style=3D"padding: 30px 25px 1=
5px 25px; font-family: 'Sohne', Helvetica, sans-serif; font-size: 28px; lin=
e-height: 34px; color: #ffffff;" valign=3D"top"> <a href=3D"https://trk.klc=
lick.com/ls/click?upn=3DHk8VvghYB-2FajZgktAji9YEliF0SJ0o-2FvGAzogDomyN4J-2F=
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GyBOIyPZ6D5qAdkRPzbFp8XCoKuruokbsvq5WLzmzovV4naaX8sg6AtLgtHjqJCajxofj-2BC4T=
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GnDiQj7-2FlbUvVVPM6JuVT40AxMBqJUvY6q5OIQ37ty0tgji9wcllZkifKgk0-2FQw-3D-3D">=
 Office hours with Klaviyo experts </a>
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dth=3D"100%">
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, Helvetica, sans-serif; font-size: 18px; line-height: 31px; color: #ffffff=
;font-weight: 300;" valign=3D"top">
                          Get the support you need for your Klaviyo journey=
. Join us for a live session where experts answer your questions live. Whet=
her you're new to Klaviyo or prepping for Black Friday Cyber Monday (BFCM),=
 we're here to help. Empower yourself and optimize Klaviyo with guidance fr=
om our team.
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<td align=3D"center" class=3D"em_defaultlink" height=3D"60" style=3D"font-f=
amily: 'Sohne', Helvetica, sans-serif; font-size:18px; font-weight: 600; pa=
dding: 0px 32px; color:#232426; height:60px;" valign=3D"middle"> <a style=
=3D"text-decoration: none;color: #232426; display: block;line-height: 60px;=
" target=3D"_blank" href=3D"https://trk.klclick.com/ls/click?upn=3DHk8VvghY=
B-2FajZgktAji9YEliF0SJ0o-2FvGAzogDomyN4J-2FzcvxCy1hHKSzTDTJ5bhr1Ra647Ix12cv=
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GhWUqDcAUJjHMtNjjL5qvVX1FsileFWshUaDiUYQ2kV3G-2BpWjiCkURRxHfVDpCBCL9gS5kx-2=
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XldcGKWdOdzRVlePA1wNixocY42T50g-3D-3D">Register now</a>
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cellspacing=3D"0" class=3D"em_main_table" style=3D"width:600px;" width=3D"6=
00">
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cellspacing=3D"0" class=3D"em_main_table" style=3D"width:600px;" width=3D"6=
00">
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OUpiwW-2Fzzp4S63pnu19IwtecId7phs7jq2UrBsf9NdwSV1-2Fzo1WytBAmG1uce5xbz1mdRg-=
2Bcbt6eZv-2FB69sg-3D-3D" style=3D"text-decoration: none;color: #232426;" ta=
rget=3D"_blank">Manage Preferences</a><span class=3D"em_hide">&nbsp;&nbsp;&=
nbsp;&nbsp;&nbsp;</span><span class=3D"em_mob_block"></span><a style=3D"tex=
t-decoration: none;color: #232426;" target=3D"_blank" href=3D"https://trk.k=
lclick.com/ls/click?upn=3DHk8VvghYB-2FajZgktAji9YG0UbfhYT868vw7Iocx6nD524lk=
0yNLmMrroVVz60VbDZXaswveSMaT1ayxKWhF8ipupN32B5wIHS8R47Fk7h-2BngrG4hh2-2FAzL=
sxMkA0U1wS7lQo-2FmgxgbJdjb1TCDEVxC0o9jBGWQiBkKC8Znp5qFW2FkSMhStpf2j5bRPqRxg=
Nd-2BciIDCjcbFRXWNEqsVtCEJuhAeNf7zPg9It4GYz8ayxd0vfARDgm5ZReo-2BAWjw59fn7BQ=
NYzkVRxf39OadYgKcbPBo4o4SL6aiMHZq9V-2FJkkwBA2ZKQicft1rUICE2Z1XfglEnEqS12oWo=
aCvzUQw-3D-3DWieC_e-2BKRsQXOIM5PHfR8OeGTfyuUgvkJTOGMX6n-2BMttl46vXTbxyinUMg=
V8GhStHr5312b45iPZm3oBW1azJXFwLdB1l9-2Fk84JwdYMeot1UkOifGT34FE0GcGLdI9yUYaQ=
-2F-2Fc6joYhYbSRakS5EbyIo-2Fu9CZoPKoFuzM5OcrY1PI4ZljajhCk-2FNs24iXo5UgBD9VM=
ydaKOUADZZM9MHCkJBQxutalfS5vzxiSaSyJMFfD9oqZvyOp1aViDK5gNo2qspy0rtRyYnGyBOI=
yPZ6D5qAdlDtWkxPJMgG2gqY9nzx3UCDd29vf8wy8YT4g9R2AqIoYa-2FIvCZokiTUUSZSaM3zP=
DEgpiGYW-2Fh7UkN-2Foth2-2F2rs-2FzIeTjaMzgAOKR4GS-2BZEWBXvRmQYqYyYtALtBNasdZ=
zsE4JQ-2FjEPzXXzrfgxdBzjbehBZHLHpCQhbFLyBJMZY-2Fro2BPAV4UFNznqOl3SvA-3D-3D"=
>Trademarks</a>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<a style=3D"text-decoration: n=
one;color: #232426;" target=3D"_blank" href=3D"https://trk.klclick.com/ls/c=
lick?upn=3DHk8VvghYB-2FajZgktAji9YG0UbfhYT868vw7Iocx6nD4Ped76x-2FyKxcJHTs7n=
nEMUirzIbCYSPoIils-2BCFCXUuneZwNKI9BacHUtyAFvYbeDPm3oARkgVhmLHPqDdmtddomN3m=
UN3LHXDcPU6e3KZsSz9B43b7mk8Oyz3tp3BlSdpkVRsjMghg6m8Aq-2BXT3-2BNznUoPdDviD-2=
FDqZVAe7GMKqoKf24TUeAa-2BtW86-2B-2FfVIz1aQxftTKojv-2Ba3VySwpk9oaEfwaOLDgXCq=
JhuWzQR4-2FV6j4VI7jaZL6MdPV-2Fv3VFZDdgsfC-2FCf289b9Vptu8TSKr7siDpXQgGPMZM4Z=
lBEA-3D-3DNPRA_e-2BKRsQXOIM5PHfR8OeGTfyuUgvkJTOGMX6n-2BMttl46vXTbxyinUMgV8G=
hStHr5312b45iPZm3oBW1azJXFwLdB1l9-2Fk84JwdYMeot1UkOifGT34FE0GcGLdI9yUYaQ-2F=
-2Fc6joYhYbSRakS5EbyIo-2Fu9CZoPKoFuzM5OcrY1PI4ZljajhCk-2FNs24iXo5UgBD9VMyda=
KOUADZZM9MHCkJBQxutalfS5vzxiSaSyJMFfD9oqZvyOp1aViDK5gNo2qspy0rtRyYnGyBOIyPZ=
6D5qAdm5I-2Ba3NzmbOSQUfTyDQSWRwegJ5QzRhxJT1EMrVofXhHjuPo9LuPwsvYlw0P9XcmSV3=
mRWugUKpDwjubz4pU9E9RGJ-2FhRDV4NEWXSrQDpCRnBCvvbp7uqa7mA-2F-2FP3v0-2Fkssf9s=
jlcpRs-2BOaWGPb2QIXDOaH-2FYoRGgP8THaHu4OC0J40RpzWA0XwbG-2FH0UNbkA-3D-3D">Pr=
ivacy&nbsp;Policy</a>
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<td align=3D"center" class=3D"em_defaultlink em_f10 em_dm_txt_white" style=
=3D"font-family: 'Sohne', Helvetica, sans-serif; font-size: 10px; line-heig=
ht:20px; letter-spacing: 0.5px; color: #232426;" valign=3D"top">
                          =C2=A9 2023 Klaviyo Inc. All rights reserved. 125=
&nbsp;Summer St., floor 6, Boston, MA&nbsp;02111.
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tyle=3D"max-height:1px; min-height:1px; display:block; width:600px; min-wid=
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