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Date: Tue, 8 Mar 2022 19:33:49 +0000
From: Amazon Pay <no-reply@ampay.amazon.com>
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Subject: =?UTF-8?Q?Live_now:_PayTalks:_Ask_Us_Anything!_Cultivating?=
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PayTalks: Ask Us Anything! Cultivating customer obsession =E2=80=93 no matt=
er the circumstances
The pandemic forever changed how we shop and do business in many unpredicta=
ble ways. Without a doubt, for businesses it helped reaffirm the importance=
 of doubling down on the customer experience.=20
=20
In this episode, Sr. Content Strategist Alex Lawrence discusses 9 strategie=
s to remain customer-centric at all times, including:



=09- Knowing your audience and optimizing for the one(s) you want to reach
=09- Obsessing over customers =E2=80=93 not competitors
=09- Looking for the right micro-moments
=09- Being transparent, vulnerable in your communications
=09- Increasing personalization by leveraging every tool at your disposal
=09- Staying flexible and open to change


Check it out live on our video site, now!
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<a href=3D
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> <img src=3D"https://pages.amazonpayments.com/rs/846-RQB-314/images/header=
_logo2.png" width=3D"150" border=3D"0" align=3D"absbottom" alt=3D"Logo" /> =
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<td>=20
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r-right:10px solid #9cd5f3;border-bottom:0px solid tranparent;border-left:1=
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</tr>=20
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<td class=3D"center-align full-width" style=3D"text-align: center;">=20
<div class=3D"mktoImg" id=3D"module-4img" mktolockimgsize=3D"true">=20
<a href=3D
"https://go.amazonpayments.com/ODQ2LVJRQi0zMTQAAAGDCf3CXYJzIeVXUiYoxIq5VaOO=
Qt5gPJS_990dkF_IC3urv23PHhaPgIQ_9A-a2n3xr8SnUIY=3D" target=3D"_blank"
><img src=3D"https://pages.amazonpayments.com/rs/846-RQB-314/images/Mar22Pa=
yTalks.jpg" width=3D"600" style=3D"border-radius:25px 25px 0px 0px;" /></a>=
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<table cellpadding=3D"0" cellspacing=3D"0" align=3D"center" width=3D"80%" s=
tyle=3D"margin:0 auto;">=20
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<td style=3D"font-family: 'AmazonEmberCdRC-Bold', Arial Narrow, Arial,sans-=
serif;font-size: 24px;font-weight: bold;color: #232f3e;line-height: 30px;te=
xt-align: center;">=20
<div class=3D"mktoText" id=3D"module4head">
 PayTalks: Ask Us Anything! Cultivating customer obsession =E2=80=93 no mat=
ter the circumstances=20
</div> </td>=20
</tr>=20
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<td style=3D"font-family: 'AmazonEmber-Regular', Arial Narrow, Arial,sans-s=
erif;font-size: 18px;font-weight: 400;color: #000000;line-height: 24px;text=
-align: center;">=20
<div class=3D"mktoText" id=3D"module4txt">=20
<div style=3D"text-align: left;">
 The pandemic forever changed how we shop and do business in many unpredict=
able ways. Without a doubt, for businesses it helped reaffirm the importanc=
e of doubling down on the customer experience.=20
<br />=20
<br />In this episode, Sr. Content Strategist Alex Lawrence discusses 9 str=
ategies to remain customer-centric at all times, including:=20
<br />=20
<ul>=20
<li>Knowing your audience and optimizing for the one(s) you want to reach</=
li>=20
<li>Obsessing over customers =E2=80=93 not competitors</li>=20
<li>Looking for the right micro-moments</li>=20
<li>Being transparent, vulnerable in your communications</li>=20
<li>Increasing personalization by leveraging every tool at your disposal</l=
i>=20
<li>Staying flexible and open to change</li>=20
</ul> Check it out live on our video site, now!=20
<br />=20
</div>=20
</div> </td>=20
</tr>=20
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<td height=3D"30" style=3D"font-size: 1px;line-height:1px;">&nbsp;</td>=20
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<div class=3D"mktoText" id=3D"mod4-button">=20
<table align=3D"center" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" st=
yle=3D"border-radius: 20px;background-color: #007cb4;border:1px solid #007c=
b4;" width=3D"140">=20
<tbody>=20
<tr>=20
<td style=3D"font-family: 'AmazonEmberCdRC-Bold', Arial Narrow, Arial,sans-=
serif; font-size:20px; text-align: center;color: #FFFFFF; padding: 7px 5px =
9px;line-height: 20px;font-weight: 700;vertical-align: middle;display:block=
"> <a style=3D"color: #FFFFFF;text-decoration: none; outline:none;" href=3D
"https://go.amazonpayments.com/ODQ2LVJRQi0zMTQAAAGDCf3CXYJzIeVXUiYoxIq5VaOO=
Qt5gPJS_990dkF_IC3urv23PHhaPgIQ_9A-a2n3xr8SnUIY=3D"
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<tr>=20
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1">=20
<td>=20
<table style=3D"border-spacing: 0; mso-table-lspace: 0pt; mso-table-rspace:=
 0pt;border-collapse: collapse;" align=3D"center" border=3D"0" cellpadding=
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<td style=3D"background-color:#222e3e;border-top:0px solid tranparent;borde=
r-right:10px solid #9cd5f3;border-bottom:0px solid tranparent;border-left:1=
0px solid #9cd5f3;" bgcolor=3D"#222e3e">=20
<table class=3D"deviceWidth1" width=3D"600" cellpadding=3D"0" cellspacing=
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<td height=3D"15" style=3D"line-height:1px;font-size:1px;">&nbsp;</td>=20
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<td style=3D"border-bottom: 2px solid #7caac4;font-size: 2px;line-height: 2=
px;">&nbsp;</td>=20
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<tr>=20
<td style=3D"font-family: 'AmazonEmberCdRC-Bold', Arial Narrow, Arial,sans-=
serif; font-size:24px; font-weight:bold; color:#ffffff; line-height:30px; t=
ext-align:center;">=20
<div class=3D"mktoText" id=3D"section13-txtb873ec3b-f8ef-4d49-89c8-5f2e533e=
6621">
 Have questions?=20
</div> </td>=20
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</tr>=20
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<tbody>=20
<tr>=20
<td style=3D"text-align:center">=20
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<tr>=20
<td height=3D"15" style=3D"line-height:1px;font-size:1px;">&nbsp;</td>=20
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<a href=3D
"https://go.amazonpayments.com/ODQ2LVJRQi0zMTQAAAGDCf3CXRefBSCzjc5CAVed6VFA=
AnxIDuDjVYVQfoR2PoGSfgq8seo_yVm-phTeZYIe4MPsDR0=3D" target=3D"_blank"
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s fraud video.png" width=3D"600" style=3D"border-radius:25px 25px 0px 0px;"=
 /></a>=20
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<table cellpadding=3D"0" cellspacing=3D"0" align=3D"center" width=3D"80%" s=
tyle=3D"margin:0 auto;">=20
<tbody>=20
<tr>=20
<td height=3D"30" style=3D"font-size: 1px;line-height:1px;">&nbsp;</td>=20
</tr>=20
<tr>=20
<td style=3D"font-family: 'AmazonEmberCdRC-Bold', Arial Narrow, Arial,sans-=
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<div class=3D"mktoText" id=3D"module4head780e582a-a76d-422f-aa04-bc91f3418b=
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 Learn about the AI and machine learning capabilities of Amazon Pay=E2=80=
=99s advanced fraud protection technology=20
</div> </td>=20
</tr>=20
<tr>=20
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</tr>=20
<tr>=20
<td style=3D"font-family: 'AmazonEmber-Regular', Arial Narrow, Arial,sans-s=
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<td style=3D"background-color:#222e3e;border-top:0px solid tranparent;borde=
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"https://go.amazonpayments.com/ODQ2LVJRQi0zMTQAAAGDCf3CXRmEGef2BAxZ_wqUDUuN=
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> <img src=3D"https://pages.amazonpayments.com/rs/846-RQB-314/images/amazon=
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bsp;&nbsp;&nbsp;&nbsp;&nbsp;=20
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